Funding is “urgently required,” according to the Women’s Tour organizers, for this year’s tournament.
Since it was conducted for the ninth time last June, the British stage race has lost a few significant partners.
The race could be canceled if a £500,000 gap is not made up by mid-April, according to the Press Association.
On Thursday, the organizers revealed the route but cautioned that additional support was required.
Without a title sponsor in 2022, the race continued, and it is still looking for a lead partner.
The leader, mountains, and best young rider jerseys are the only three of the race’s four jerseys without a sponsor, while commercial packages are still available for specific stages.
As Skoda invoked a break clause to end their contract at the end of the previous year, the event is also looking for a vehicle partner.
Given the necessity to start reserving lodging, complete race logistics, and finalize preparations with local authorities, organizers Sweetspot have a soft deadline of mid-April to start filling the gap.
“With the current economic circumstances, we have had to work harder than ever before to put together a competition suitable of the world’s greatest teams and riders,” race director Mick Bennett said.
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According to the route that was revealed on Thursday, the race will start on June 7 with a stage between Stratford-upon-Avon and Royal Leamington Spa and end on June 11 with a street race through Birmingham.
Before the race’s queen stage, which travels from Dalby Forest to Guisborough across the North York Moors and is the most northern stage in the race’s history, stage two will connect Northampton and Ampthill, Bedfordshire.
In the stage between Coleshill and Derby before the circuit race around Birmingham’s jewelry district, the peloton will then head back to Warwickshire.